Some streets have gone through several name changes over the years, sometimes because of the changing political situation, sometimes because of changing sensitivities. Gangmian Hutong was renamed Weixing Street during the Cultural Revolution, and then later reverted to its original name. Yabao Lu, used to be called Yaba (mute) Hutong, and Piku Hutong once was Pigu (bottom) Hutong. These street names, given by residents, date back centuries. They were changed to a more polite form based on their pronunciation.

　　House plaques in China can be traced back to Yuan Dynasty (1206-1368). During the Taiping Rebellion (1851 to 1864), yellow paper door plaques listed the names of the family members and the building’s address.

　　Sometimes, an address is just not enough. Anyone who has lived in Beijing for long is most likely familiar with the frustration of trying to give, or follow, directions to get somewhere that really should be easy to find.

　　Taxi meters tick over and time is wasted ... and why is A so often not next to B!

　　The construction boom in Beijing, while streamlining many streetscapes, has added to the mess somewhat, with new streets appearing and old ones vanishing on an almost daily basis. Factor in the issue of damaged, unclear, out of date or even missing address signs on many older buildings, and you have recipe for confusion.

　　“You invite your friends to come to your house-warming party, but you have to give directions like, ‘Ask the cab driver to take you to the Kentucky Fried Chicken in XX street. Send a message when you get there and I’ll come to collect you!’” Gabriel Warren, an American employee of Lenovo Info said Beijing Today, “You might end up coming down seven times in chilly weather like today, because your apartment uilding 10 is next to building 1, not building 9.”

　　An article posted on the Beijing government’s official website announced that the Public Security Bureau started the task of reviewing building addressplaques throughout the city on January 1 this year. Any resident can apply for a brand new plaque, which will at least help solve the problem of missing or damaged signs.

　　Since the founding of the PRC, the Beijing government has revised the city’s address plaque system on numerous occasions. A survey in 1962 found there were 220,000 such plaques in Beijing Municipality, 3,000 of which were within the urban area.

　　In 1965, along with many streets being renamed to reflect the anti-feudalism sentiments of the day, the first name plaque regulation was issued. According to this regulation, address plaques should be 14.8 by 8.4 centimeters, with white characters written on a red background, replacing the earlier version which used white characters on blue. Street numbering was supposed to run from east to west and north to south, and single and double numbers were to be used to identify different sides of the street.

　　Many street names were changed during the Cultural Revolution, for instance, Dongjiaomin Xiang became Fandi Lu, and Huangchenggen was renamed Lixui Beilu. In 1972 , 377 hutongs (lanes) officially reverted to their original names. Two years later, 50,000 damaged house number and door plaques were replaced.

　　In 1980, the current system of identifying buildings with numbered plaques was established. The government launched the door and building plaque system to further develop the house number system. A universal building plaque was specified as 60 by 110 centimeters, with both Chinese characters and Pinyin used to meet the needs of the increasing number of foreign tourists.

　　Liang Congjie, president of local environmental NGO Friends of Nature(粱丛戒,自然之友,主席), told Beijing Today that he even found it difficult to find his own home in Ganmian Hutong after some old houses were demolished and replaced by a high-rise apartment block. “The familiar guide is gone. Even I missed my home sometimes,” he said.

　　Regarding the dramatic transformation Beijing has been undergoing these past several years, Liang said it was vital to complete the process of the urbanization by giving the right identification to a building. “Personally I’d prefer the old street, buildinand hutong retain the same name, provided that they retain the same overall appearance. However if they are completely replaced by something new, then it is not necessary to keep the old name. The key function of the street and house number plaque is to guide people to find the place they are seeking,” he said.

　　The basic reasons to have appropriate building addresses seem simple: the management of household registration, the postal system, and need for fire, ambulance or other emergency vehicles to be able to quickly find a given address. However there are other, less obvious reasons. The inconvenience might deter people from visiting parts of the city they are not familiar with. With a simple, easily understood address, a business need not waste advertising space with maps detailing how to get to the store. Also, a clear address system is a requirement for a modern lifestyle, which utilizes modern supply and delivery by retail businesses.

　　Huang Xing is the manager of Beijing Signosign Culture Development Company(黄星,北京信诺赛文化传播有限公司,经理). His company provides new concepts and designs for corporation’s identifcation signage. Huang told Beijing Today he believes Beijing’s building signage is backward compared with that of many other countries, both i terms of house address planning, and building and apartment address signs.

　　Identification signage should contain sufficient information, clearly presented, to easily guide people to their various destinations, Huang said. In a city with a well designed address system, a child should be able to give clear directions on how to get to a specific place.

　　“A scientific system of building numbering can enhance the geogaphic information system,” Huang added “Places and locations are more easily identified, and people are better connected.

　　It is not just a question of modern lifestyle, but also a kind of humanism, Huang said. Recently, a client from the US asked him to design some door and house plaques for the US market. Huang found that the Disabilities Act in the US requires house plaques to include braille. “I was very impressed at how detailed and arefully considered the regulations in the US have been made. The door plaque has to be installed at viewing height, and the braille is a little lower, for the benefit of people who are confined to a wheelchair.”

　　Huang has several ideas about how to improve Beijing’s address signage. “I hope the government can invite some experts to join in the discussion on improving the system, from the planning of building addresses to the designnd production of address signs.”

　　Some cities in China have already taken steps to improve the situation. According to an article on People.com in April last year, Changchun, the capital of Jilin Province had begun updating its house numbering system. The new system takes the end of a street as its starting point, and the number of the house is the distance between it and the start of the street. For example, Jilin Forestry Survey, Design and Research Institute’s number is 4,756 Renmin Dajie, which means the institute is 4,567 meters from the starting point of Renmin Dajie. The article said that the renumbering was due to be completedby the end of last year.

　　Research is underway in Beijing to implement a better address system. The new system should be sustainable and require fewer revisions as new buildings are constructed. It should also make it easier for emergency services, postal workers and others to locate individual addresses.

　　However implementing change is easier said than done. The municipal design committee is only in charge of the names of an area, location, street or alley, while building and apartment numbers are under the jurisdiction of local police departments.

　　Another issue is that there are no specific laws governing how addresses are designated. For example some new buildings are numbered by the real estate developers instead of by the local government department.

　　Solving the problem will require cooperation between several government departments, and is likely to take many years to complete.

Come From:<<BEIJING TODAY>> Annie Wei Pan Hao    01/07/2005

Dowanload This Article(PDF Document) Pls Click Here,If Your Computer Still Not Be Installed The Software"Adobe Reader",Please Dowanload It From Here.